3 Proven Strategies to Increase Your Social Media ROI

Advertisement

3 Proven Strategies to Increase Your Social Media ROI

Advertisement

Most businesses use social media marketing to build a strong online presence. But social media marketing is not a child’s play.

If you’ve been running in circles with unsatisfactory results, you’re not the only one.

What can you do about it?

You can use these three strategies to increase your social media ROI.

Know the Purpose of Your Content

Before you get to creating content, be well-versed with what you want to achieve and who you’re planning to impress.

For instance, if your goal is to increase your brand’s reach, you should work on growing your social media following. This may include partnering with influencers or hosting giveaways.

Your strategy will only work if you understand your target audience. Your audience demographics should not only have a say in the kind of content your create but also in the platforms you leverage.

Optimize Your Profiles

First impressions matter. So, optimize your social media profiles to appeal to users and compel them to follow you.

You can start by adding a relevant profile picture and writing a bio that’s catchy. In addition, include key information like your contact details, links to your website, and other social media profiles.

Evaluate Your Strategy

Before you move on to planning your next social media campaign, spare some time to evaluate the effectiveness of your current one. There are a number of insights you should look into.

Tracking the right KPIs will help you polish your strategy and increase your ROI.

All that being said, there is no cut and dried solution for optimizing your social media campaigns for a better ROI. However, you can certainly increase your chances of success by using the right social media marketing tools. For a comprehensive list, head over to my post on ShaneBarker.com.

The infographic below reveals other simple ways to increase your social media ROI. Check it out!

Source: ShaneBarker.com

Updated 05:28 PM UTC+8, 23 Jun 2020
Advertisement
Shane Barker
Shane Barker
Contributor
 
Shane Barker is a digital marketing consultant who specializes in influencer marketing, content marketing, and SEO. He is the co-founder of Attrock, a digital marketing agency. He has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.
Advertisement
Advertisement

Featured Stories

Advertisement

Recent Stories

3 Effective Practices To Manage Clinical Trial Data Throu...

5 Things to Consider When Choosing Reliable Fintech Outso...

Key Elements of Design Thinking Process

Successful App Development Startup that will make you Gro...

Jobs That Revolve Around Education But Aren’t Teaching

Startups

ARNO Token

Coin98 (C98)

Tycoon (TYC)

PointPay (PXP)

Winsshi (WNS)

Kumu Holdings

Recent Stories

3 Effective Practices To Manage Clinical Trial Data Throu...

5 Things to Consider When Choosing Reliable Fintech Outso...

Key Elements of Design Thinking Process

Successful App Development Startup that will make you Gro...

Jobs That Revolve Around Education But Aren’t Teaching

Startups

ARNO Token

Coin98 (C98)

Tycoon (TYC)

PointPay (PXP)

Winsshi (WNS)

Kumu Holdings

Technologies

5 Things to Consider When Choosing Reliable Fintech Outso...

Key Elements of Design Thinking Process

How to Develop Business Acumen in the IT Workforce

6 Interesting Business Ideas To Invest In 2022

Does Every Business Need Managed IT Services?

Advertisement

How To

How to Develop Business Acumen in the IT Workforce

How to Design An AI Marketing

How Digital Technology Has Changed Photography

A Beginner’s Guide To Law Firm SEO

How to Keep Learning in a Rapidly Changing Technological ...

Business

5 Things to Consider When Choosing Reliable Fintech Outso...

The Future of Recruitment is now: Technology Trends and M...

How to Increase Your Marketing Outreach

How to Design An AI Marketing

4 Great Services That You Can Outsource

Advertisement

Categories

Digital Marketing

Technology

How to

Social Media

Blockchain

Press Release

Tech News

Business

Startup

Reviews

Gadgets

Security

Finance

SEO

x
By using this website, you agree to our Terms and Conditions and Privacy Policy.